Hell in the Cell is in the books, and for the third year in a row it's screw the good guy in the main event time. In 2012 it was Ryback, last year Daniel Bryan, and this year it was Dean Ambrose. It's also the fifth straight time the bad guy has gone over in the main event. All in all I thought it was a pretty good show. The matches were good, the results weren't all obvious going in, and the booking was decent although some things didn't make a lot of sense to me. This show seemed to be a major program-ender of sorts; most of the matches had an air of finality to them in the results. So what all went down?
- Intercontinental Title Match - The show opened with the two out of three falls match for the I-C title. Dolph Ziggler won the match to retain the title, which is fine, but the booking was strange. He got a quick win in the first fall then wins the second fall and the match. That's the kind of finish you would book if Cesaro was leaving the company. The match itself was good and Ziggler didn't job so his fans didn't get another knife stuck in their backs. Maybe one day he can actually get a win over Seth Rollins. This also looks like that's it for Cesaro this year. He's competed for every major title without winning any of them and took clean defeats from everyone involved. Oh well, maybe next year.
- Tag Team Title Match - The Rhodes Brothers beat the Usos again in another good match. Not surprised or disappointed here. I would suggest getting some new challengers for the Rhodes' and letting the Usos get a little break before maybe getting the belts back sometime next year.\
- Nikki vs Brie Bella - The match wasn't bad; the Bellas aren't as bad in the ring as some people think. Obviously neither of them should be champion but they did OK here. Nikki wins, naturally, but did so cleanly. So now we get 30 days of Brie foiling Nikki's plans as her personal assistant as per the match's stipulation.
- US Title Match - Sheamus beat the Miz to retain the title. Again, no surprise. Miz and Damien Mizdow are funny in their whole routine and the match was pretty entertaining. The ending and aftermath again looked to be the last go round for this program.
- Big Show vs Rusev - Show jobbed to Rusev as expected. The Mark Henry people were expecting turn did not come. Show went out clean so there's no reason to continue this one. It's probably time for Rusev to get a title match with Sheamus or Ziggler and get a belt around his waist before he goes on to be fed to Cena in a few months.
- Diva's Title Match - AJ wins again. It's time to end the AJ-Paige show now. The matches were good, sometimes very good, but we've seen it a million times already. Time to send in a new challenger. Once again I vote for Natalya. She's a good wrestler and the two of them can have some excellent matches trading submission holds and what not. After that if they want to bring Charlotte up from NXT, have at it.
- Hell in the Cell : Cena vs Orton - OK, color me surprised here. I had Orton winning to further the rift between he and Rollins. Instead, Cena wins with a spectacular Attitude Adjustment through a table to become the number one contender. And with that, all the Cena haters began to groan with fear that this is the first step towards Cena beating Brock Lesnar to get the title back. I don't see that happening, honestly, unless the plan has changed to Cena putting over Roman Reigns at WrestleMania. That would actually be a much better match than Lesnar vs Reigns but whatever. Once again the Cena haters need to give it a rest. He's not going to lose every time, OK? You guys get your share of Cena jobs more than you realize; get over it already.
- Hell in the Cell : Rollins vs Ambrose - Contrary to the rumors, they saved this match for last. You know, sometimes these guys do know what they're doing. Loved this match up until the finish. Lots of cool spots, both guys brought their A games. The table use was top notch all the way. Rollins winning with help was one of my expected outcomes, but that help coming in the form of Bray Wyatt left me perplexed. Wyatt's beef with Ambrose will likely be explained on RAW but it all seems kind of abrupt. Of course if the intent was to end the Ambrose-Rollins program and move both guys on then some kind of clean break was in order. What's next for Rollins? Not sure. The simmering rift with Orton can continue, with him ribbing Orton for losing while he won and Orton giving it back to him for needing help. The only question is whether it drags out to Survivor Series or happens in time to set a match on that show between the two. We'll see.